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Course
and Schedule Information
Taught
at:
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Course
Dates:
Silicon Valley
Executive Business Program Program (Overview
of Instructor Led Program Content)
2007 Fall Dates (representative sample for 2008):
Wk 01: Fri: Sep 21, 2007 (CEO, CSO) 8:30a-5:30p
Wk 01: Sat: Sep 22, 2007 (CSO, Project Selection) 8:30a-5:30p
Wk 02: Fri: Sep 28, 2007 (CMO) 1:00-5:30p
Wk 02: Sat: Sep 29, 2007 (VC Preso & Project Work) 8:30a-12:00p
Wk 03: Fri: Oct 5, 2007 (CMO) 1:00-5:30p
Wk 04: Fri: Oct 12, 2007 (CFO) 1:00-5:30p
Wk 05: Fri: Oct 19, 2007 (CTO @ the Tech) 11:00a-5:30p
Wk 06: Fri: Oct 26, 2007 (CTO) 1:00-5:30p
Wk 07: Fri: Nov 2, 2007 (CRO) 1:00-5:30p
Wk 07: Sat: Nov 3, 2007 (VC Pitch & Project Work) 8:30a-12:00p
Wk 08: Fri: Nov 9, 2007 (CRO) 1:00-5:30p
Wk 08:
Sat: Nov 10, 2007 (CRO, Practice Pitches) 8:30a-5:30p
Wk 09: Fri: Nov 16, 2007 (CFO) 1:00-5:30p
Wk 09: Sat: Nov 17, 2007 (Practice Pitches) 8:30a-12:00
Fri: Nov 23 (off for Thanksgiving)
Wk 10: Fri: Nov 30, 2007 (CTO) 1:00-5:30p
Wk 10: Sat: Dec 1, 2007 (Practice Pitches) 8:30a-12:00
Wk 11: Fri: Dec 7, 2007 (COO, Practice Pitches) 8:30a-5:30p
Wk 11: Sat: Dec 8, 2007 (Wrap-up & Presentations) 8:30a-2:00p
Instructor Led Training Course Topics:
- Strategic Leadership And Ethics-from the CEO perspective
- Strategic management, leadership and business
ethics
- Visioning, organizational purpose and alignment
- Teamwork and change management
- Corporate and Business Unit Strategy-from the CSO perspective
- Business strategy and planning
- Business analysis, best practices and problem solving
- Deploying, managing and evolving the business
- Competitive analysis
- Strategic Impact of Information Technology-from the CTO perspective
- Managing technology, innovation and information systems
- Managing technology and change
- Making technology productive and cost effective
- Knowledge management and information systems
- Strategic Marketing as a Competitive Advantage-from the CMO perspective
- Marketing in a global economy
- Evaluating market and pricing strategies
- Marketing strategy process
- Core marketing principles and market planning
- Global Partnering and Sales Growth Strategies-from the CRO perspective
- Managing and growing sales opportunities
- Customer sales and support
- Developing value propositions
- Forming strategic alliances and joint ventures
- Building Effective Human Capital-from the CPO perspective
- Performance management and organizational performance
- Reward systems, succession planning and career development
- Changing role of HR manager, managing change and organizational
transformation
- Acquiring, retaining and leading critical human resources globally
- Managing Corporate Financials-from the CFO perspective
- Managing corporate financials and profitability
- Capital structure management
- Balance sheets and income statements
- Profitability tools and techniques
- Execution to Pull It All Together-revisited from the COO perspective
- Strategic supply chain management
- Offshore and outsourcing
- Globalization and global teams
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